When an artist comes to me with a song that brings with it a really strong and confronting message, it’s sometimes hard to know how far you can take things visually. How much visual pain, heartache or adversity is too much, when the words of a song alone bring you undone?
Travis penned this song from a real family experience. It was extremely important to me to try and make an honest and powerful video to support his story.
Through discussions with Travis, I think we came up with three different scenes for this video that married perfectly with the heart of the song. It was pure luck in stumbling upon the location for the vocal, and Travis had no problem in supplying me with an honest and heartfelt performance.
Life is so short. You should stop reading now, call someone you love and say hi.